The course introduces the concept of event industry and its growing importance in the tourism industry. Students will study the main principles and gradually implement the event management, conference, workshop…through the concept, planning, marketing… application in the event management of tourism and hospitality.

Event management is also a practical application of project management in the creation and development of the Festival and events. Event management involves the complex investigation of trademark, identifying target audiences, planning for an event, logistics planning and coordinate the tech aspects before actually implement the modalities of event came up.